SensioGrey launches for Häagen Dazs, a new platform dedicated to Exträa Moments.
Häagen-Dazs has designed the Exträa Boxes, which make it possible to sublimate every moment in the life of the consumers thanks to its mythical ice creams!
All users have to do is describe the Exträa moment that suits them: Party, Love, Cocoon, Chill, Work Time, Fresh Air and Family. To celebrate their moments, winners will have the pleasure to have a box filled with delicious Häagen-Dazs products, to guarantee fans of the brand to spend an Exträa moment!
This platform reinforces the commitment and sharing between the brand and its consumers on social networks. And accentuates the social accompaniment carried out by the agency for 2 years.