Combine creation, content and data marketing to simplify families’ life.
Strengthen the new identity and advertising codes of the brand.
Create a new communication platform, foster the immediate recognition, presenting and memorizing while capitalizing on new communication assets.
Create a sensation, play on social codes, work on effective messages to be remembered.
Imagine a brand new online media strategy to position Orchestra on all fronts, to reach all targets in the right place at the right time.
Strategic thinking, implementation and performance steering
• Online media strategy to reach targets on all touchpoints: display, programmatic, acquisition campaigns, affiliation
• Drive-to-store & drive-to-web
• Social ecosystem: Facebook, Instagram, YouTube
• Stores opening events
• B2B plan: specialized press