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Nana

Be bold with Nana!
From the communication platform to commercial highlights.

Partagez
Challenge

Managing the brand’s digital strategy on every touchpoint.

Solution

 

Some activations:
Launch of Nana tampons: SensioGrey supports Nana in their first tampons strategic launch. The creative idea of Nana Summer Essentials is developed via a video plan, an influence campaign, a contest on Instagram and specific methods to reach the younger targets.
Pink Ribbon: Upon Pink October and to support the fight against breast cancer in partnership with the association “Le Cancer du Sein, parlons-en !”
Goodnight box: In order to reach young women and to promote Nana Ultra Goodnight napkins, the brand entrusted the agency with the creation and activation of an influence & brand content campaign with French youtubers to promote the product.
The idea: image perfect nights with Nana Goodnight.
Code de Nana (Femoji): To make people speak about a still very sensitive topic, period, Nana launches Femojis via a Snapchat activation.
Booty Shake: With the Snapchat & influence campaign Booty Shake, Nana decides to show young girls they can move without any fear even during their period, thanks to Nana products!
Bot UltraGoodChallenge: Facebook Messenger bot for a 1-month coaching session.

Réalisation

Strategic thinking, application and performance steering. Digitalization of the brand’s platform.

Marketing strategy definition and annual commercial highlights.

Social Media management, content creation, influence.

 

Contact

SensioGrey

92-98 Boulevard Victor Hugo
92110 Clichy
Switchboard : 01 86 65 74 00

Have a project ?

Contact our Head of Marketing and News Business
01 86 65 74 09
nous-contacter@sensiogrey.com

Want to join us ?

job@sensiogrey.com